Caseus Creatives

Construction / Portfolio · 2024

Alder Builders Co.

A custom home builder turned word-of-mouth into a deliberate, shareable web portfolio.

Metrics

0 → 22

Inbound leads

$140K+

Avg. project

13d

Time to launch

01 · The problem

Eight figures in finished homes and no portfolio to show. Referrals were drying up because clients couldn't share a link with friends.

02 · The approach

Built a portfolio-first site around photo essays. Each project tells the story of the build — not just the after shots. Architects and realtors cite it in their own decks now.

03 · The result

From 0 inbound leads to 22 in 90 days. Average project value held at $140K+. The phone rings without trying.